What is an Animated Corporate Video and How Did it Get Started?

Written by Alex Jones
2 mins, 24 secs Read
Published On August 17, 2022

The animated corporate video is a form of multimedia that can be used to create a unique and memorable experience for the audience. It is an effective way to explain complex topics in a short time. The animated corporate video has been around for decades now and it has evolved from its humble beginnings as an audio-visual presentation to what it is today.

The history of the animated corporate video can be traced back to the late 1970s when computer animation was first introduced in film production. This led to the development of animated films like Explain Ninja, which was released in 2016 and has become one of the highest grossing films ever made.

Introduction to the History of Animated Corporate Videos and the Rise of Interactive Web Videos

Animated corporate videos are a form of marketing that has been around for over a century. They have evolved into interactive web videos in the modern age.

The history of animated corporate videos and the rise of interactive web videos is a long one. In the early 20th century, animated corporate videos were used to promote products and services, but they were not widely used until the late 20th century when digital technology was at its peak.

Modern day companies are using these video animation services to create engaging content for their audiences on social media platforms like Instagram and YouTube.

How Animated Video Content Helps Deliver More Impactful Calls-to-Action and Increase Engagements With Customers

Animated video call-to-action is a tool that can help businesses make more impactful calls-to-action and increase customer engagement. It is also a powerful marketing tool that can be used to create brand awareness, increase brand loyalty, and provide clarity on the company’s product or service.

Animated videos have been proven to be more engaging than static videos. They are able to capture attention and have an emotional impact on the viewer. Animated videos are also highly shareable on social media platforms such as Facebook, YouTube, and Instagram.

This article provides insights from animated video content creators about how they use these tools in their business.

What Makes an Animated Video Stand Out from a Live Video?

The difference between live and animated videos is that live videos are shot in real time while animated videos are created with a computer. The reason why this is so important is that animation has the ability to engage viewers more than live video.

Live video engagement: A live video is often recorded by a person in real time, which can make it difficult for the viewer to engage with them. Animation, on the other hand, can be created in advance and then played back at high speeds to create an engaging experience for viewers.

Live video best practices: Live videos are often recorded by someone who isn’t necessarily experienced when it comes to filming or editing. This can lead to shaky camera footage and a lot of wasted time. In contrast, animated video production allows for high-quality content creation from start to finish

Best Practices for Creating an Animated Corporate Video

There are many use cases for corporate videos. They can be used as a training tool, a marketing tool, and more. One of the basics of video editing an animated corporate video is to make sure that you focus on the audience’s emotions and not just their information.

The best practices for creating an animated corporate video include:

  • Make sure that your animation has a story arc.
  • Make sure that there is emotion in every frame of your animation.
  • Make sure that you use your voice in your animation.

Author: Alex Jones